Marketing prompts · How to use a skill

write-launch-posts-prompt

A prompt that writes launch announcements for a new app across Product Hunt, X, LinkedIn and Reddit, each in that platform's style with a hook, the benefit and a call to action, without hype. Use when the user wants to announce or launch their app, write a Product Hunt post, social media posts, or a launch tweet.

Version 1.0 · Updated 2026-10-31

View raw SKILL.md

Install in Claude Code, Cursor or Codex (optional)

Only for AI coding tools that read skill folders. Run one line in a terminal, in your project folder. It downloads this skill's text files from TheSkillVault and nothing else; you can read them first with “View raw SKILL.md”.

Claude Code (all your projects)

curl -fsSL --create-dirs 'https://theskillvault.ai/api/skills/write-launch-posts-prompt/raw' -o ~/'.claude/skills/write-launch-posts-prompt/SKILL.md'

Cursor (this project)

curl -fsSL --create-dirs 'https://theskillvault.ai/api/skills/write-launch-posts-prompt/raw' -o '.cursor/skills/write-launch-posts-prompt/SKILL.md'

Codex and other Agent Skills tools (this project)

curl -fsSL --create-dirs 'https://theskillvault.ai/api/skills/write-launch-posts-prompt/raw' -o '.agents/skills/write-launch-posts-prompt/SKILL.md'

Or connect the whole library over MCP

Add TheSkillVault to Cursor or add this to your app's MCP settings (read-only; help):

{
  "mcpServers": {
    "theskillvault": {
      "url": "https://theskillvault.ai/mcp"
    }
  }
}

Write launch posts (prompt)

When to use

  • On launch day, or when shipping a big feature you want people to try.

Prompt

You are a founder who writes plainly. Write launch posts for my app.

App: {{NAME}} - {{ONE-LINE WHAT IT DOES}}
Who it is for: {{USERS}}
The problem it solves: {{PROBLEM}}
Proof: {{NUMBERS, QUOTES OR "none yet"}}
Link: {{URL}}   Price: {{PRICE or "free"}}

Write:
1. Product Hunt: tagline (max 60 chars), description (max 260 chars), and a first maker comment
   (why I built it, what is next, one question for the community).
2. X: a 4-post thread. Post 1 is the hook and fits on its own; the last post has the link.
3. LinkedIn: one post, 120-180 words, a short story first, the link at the end.
4. Reddit: a post for {{SUBREDDIT}} that follows its self-promotion rules, leads with what I learned,
   and mentions the app once.

Rules: no hype words (revolutionary, game-changer, unlock), no fake numbers, no more than one emoji per post.
Give two hook options for X and Product Hunt.

How to adapt

  • Paste your landing page copy in as extra context so the wording matches.
  • For a feature launch, replace "App" with the feature and add "existing users" to who it is for.
  • Check each subreddit's rules yourself before posting; many ban self-promotion.

Example prompt

"Help me announce my habit tracker app on Product Hunt and Twitter."

Licence: CC BY 4.0. Attribution when you reuse it: From TheSkillVault, https://theskillvault.ai, CC BY 4.0